Tuesday, 6 August 2013

Reasons Why You Should Register Domain Name

By Clarisa Stallbaumer


With the technological advancements in our times, the number of online businesses being put up is increasing at a fast pace and there is a great income potential from the internet. So if you're trying to get your site live, one important step to accomplish is to register domain name. In order to jumpstart your success with your business website, you have to go through domain registration the right way.

Having a domain name is important because it primarily serves as the identity of your website and this is what users will type on the address bar of internet browsers to check it out. Domain names have a wide variety of extensions such as .com, .net, .info, and .org. It is important that you have your domain carefully figured out and must be meaningful or relevant to the theme of your website.

In choosing a domain name, you can either use keywords that are relevant to your niche or one that describes your brand name. For example, if you're involved in selling mobile phones, then it should be something like mobilephones.com. Well known brand names such as Starbucks would have their domain name as starbucks.com. Whichever you choose, make sure you avoid trademarked or copyrighted names.

Another critical step to register domain name is to find a reputable domain registrar. Domain registrars are entities authorized to do business with domain names. With so many companies to choose from, it can be sometimes confusing which one to choose. A good rule of thumb is that you should check if the company is accredited by the ICANN (Internet Committee for Assigned Names and Numbers).

Each domain registrar will have different terms and conditions, some may be slightly better than others, some worse, so it is important that you do a careful review of them. Watch out for any terms that might pose a threat to the existence of your website before you register domain name. For example, a good registrar should always notify you on time before your registration becomes expired.

You can expect to receive quality registration services from well-known domain registrars, and these services come at a price. And while there are also those that offer their services for free, are you going to risk your business with them? Remember that you always get what you pay for. A $10 per year registration is not bad at all and there are many registrars that offer their services at that rate.

When choosing a domain name for your website, there is a good chance that the first few choices you have are not available for registration anymore and your creativity will best serve you at this time. Your priority for domain names should be in the .com extension because it has a high level of authority. Domain registrars will be requiring some personal information when you register domain name.

When you register domain name with a particular company, it is recommended that you host your website a separate company. Hosting is important because it is where the actual contents of your site are located. Experts recommend having separate accounts as a way to spread out your risk just in case something goes wrong with either your domain registration or hosting provider.




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